There are hundreds of
different ways to increase website traffic. But not all of them will help you
bring or develop consistent website traffic. For those who rely completely on
search engine optimization, website traffic usually fluctuates. The reason, Google
panda and Penguin update. All those website which rely on social media and
networking sites will also see rapid change in their visitor statistics, since
they are not alone in the game.
So the question is, how to increase website traffic?
Well I think I have an
answer for you, actually I have 4 simple, easy to follow answers and I am sure
if followed properly, they will yield best results for your websites and blogs.
Though I can’t guarantee that you will see a sudden boost in your visitors, it
will surly help you in long run.
How To Increase Website Traffic
·
Focus on readers rather than bots.
·
Try to use and implement LSI and long tail keywords.
·
Build backlinks to improve SERP.
·
Offer subscription.
Focus On Your Readers
Always care for your
visitors and then only you will be able to convert them into your loyal
readers. Offer them with best design, easy to use navigation and show them
adverts without hurting their reading experience. If you follow these tips it
will not only help you avoid Google page layout penalty, but will also make
your website visitors happy.
Now if you are daily SEO
news readers, then you must have noticed that almost every SEO guru will tell
you to highlight your keyword in bold, italic and underline. Each of them will
ask you to write article with word length more than 500 words. But do you think
these steps are going to help you or are going to add any value to your
article? Answer is NO.
Well we should highlight
all important phrases, but only if it looks natural and is able to attract
attention of your reader to that sentence. Considering the article length, we
should not focus on number of words, rather than that we should understand whether
the post is able to deliver the required information or not. Since its quality
which matters and not the quantity.
Using LSI & Long
Tail Keywords
If you are a novice
blogger or webmaster then it will be really difficult for you to rank for some tough and highly competitive keywords. In
such case you can go for LSI which stands for Latent Semantic
Indexing and long tail
keywords which are usually referred as low hanging fruits.
These
types of key phrases are easy to rank since less number of peoples make
searches using them and so it has lees number of competitive websites. So you
get maximum chance to rank and grab the global traffic.
Tips & tool for implementing LSI and long
tail keywords.
·
If possible use them as your main headline.
·
Use any of the related search term within
your first and last paragraph. Use Übersuggest.
·
Use lsikeywords.com to find LSI
words for free.
·
Use Google adword keyword suggestion
tool for finding perfect long tail phrases.
·
Try to use these words in your subheading and
in middle of your content.
·
Also use them as alternate text of any
particular image in your post.
Build Backlinks To
Improve SERP
We all are familiar
about Google penguin, and so there is no reason to use black hat link building
methods. Since it won’t benefit you but will surely harm your position and
authority. You will lose all your organic website traffic and so leads and
conversions.
The only way to succeed
in current SEO era is white hat link-building methods. These include lots of
different strategies. You can perform,
·
Guest blogging,
·
Can use article marketing (only web2.0 websites).
·
Can perform commenting (both do-follow and no-follow).
·
You can distribute press release which can be called as link bait,
since many different news sources may include it in their websites.
·
Finally you can even create your own blogging network for backlink
distribution.
What I personally
suggest is using Squidoo and Hubpages for article submission. You can even use
some popular and strictly moderated article directories. It’s really important
to submit quality content or else you will be hit by both Panda and Penguin
updates.
And if you can invest in
press releases then you can see sudden improvement in their domain authority
and PageRank, which will ultimately help you increase website traffic for free.
(Remember that today PageRank won’t help you even a bit to improve search
engine result position).
Finally, a few of the
other, but common, methods are bookmarking, backlinks from video sharing sites,
doc submission websites, forums. Though the link quality might not be so good
but can be added as an effort.
Offer Newsletter
Subscription
My personal favorite
email marketing service is Mail Chimp. It’s a really good service for novice
and start-ups since it offers you a free plan in which you can have up to 1000
subscribers. And that’s the reason why I just love them.
You can easily use their
service to create a signup box. You can even use free WordPress plugins for
this purpose. Finally, using the authentication key, you can connect your
website and Mail Chimp. Now the only task left is showing your newsletter box
in your sidebar, below content, above content or as a popup.
Whoever subscribes to
your mailing list will become a part of your growing website and traffic. Now
you can use this list to attract already interested subscribers to your landing
pages.
That sounds really
interesting but the most important part is creating compelling content
which will help you automatically attract organic visitors. Without visitors
you can’t think of getting any subscribers. So go ahead and implement all of my
tips and tell me how it helps you.
0 comments:
Post a Comment